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The 59th General Assembly, hosted by India Prasar Bharti this year
KBS & Kang Daniel, K-Pop star participating in ‘TV Song Festival’ launched by KBS in 2012
Korean Broadcasting System(KBS)`s CEO Kim Eui Chul and his delegation will visit India to attend the 59th ABU(Asia-Pacific Broadcasting Union) General Assembly to be held in New Delhi for six days from November 25 to November 30. Founded in 1964 and celebrating its 59th anniversary this year, the Asia-Pacific Broadcasting Federation is currently composed of 253 broadcasting companies in 67 countries, and the estimated number of viewers of all member broadcasters is 3 billion, accounting for about 40% of the world’s 8 billion population. This year ABU General Assembly(GA) and its affiliated events will be hosted by Prasar Bharati. CEO Kim will run for the vice president of the union at the general meeting to be held on November 30th based on the recommendations from major Asian broadcasters such as Japan’s NHK and Turkiye TRT. Kim said “KBS will contribute and lead the development of the broadcasters in the Asia Pacific region by sharing its content production know-how and broadcasting technology development experience, such as UHD 4K ATSC 3.0 through the participation in the ABU executive board.
KBS CEO, Kim Eui Chul continued with showing his special appreciation for Indian partner and expectation about more possibilities with potential partners, “India has been an important partner for KBS in broadcasting culture exchange. In particular, Prasar Bharati, who is hosting this year G.A. has been developing cooperation in content exchange on digital platforms between Korea and India.KBS’ international channel ‘KBS World’ has been broadcasting through India’s largest satellite broadcasting platform, DD Free Dish and Prasar Bharti`s international broadcasting channel, DD India, has been transmitted through KBS digital platform MyK since 2019 year. With this year ABU`s GA event as an opportunity, we plan to broaden the scope of cooperation with Indian member companies in more diverse fields. The 60th ABU Seoul General Assembly, which is being held by KBS next year to commemorate the 50th anniversary of public broadcasting, will serve as an opportunity to forge new partnerships with various member companies in India.”
Meanwhile, K-pop star ‘Kang Daniel’ will accompany the KBS delegation on this visit. Kang Daniel will participates in the ABU TV Song Festival which was launched by KBS in 2012 for the development of Asian broadcasting culture, and will engage in pop culture exchanges with the artists from major participating countries. This festival will present performances by artists representing eight countries including Korea, Japan, Indonesia, Indonesia, and India. Kang Daniel who is attending the ABU TV Song Festival for the first time as a representative of Korea said, “It is an honor to be invited to the ABU Song Festival, where the best singers from ABU member countries gather and present their talents. This year’s festival is held in New Delhi India, so I am even more excited and looking forward to it. India has always been one of the countries I have always wanted to visit, and I am delighted to finally be able to visit it for the first time. We will greet you with a wonderful stage that can be a good memory.”
