Bajaj Finserv launches third edition of ‘Savdhaan Rahein. Safe Rahein.’ campaign to spread consumer awareness around general insurance frauds

Pune, March 29, 2022: Bajaj Finserv Limited, one of India’s largest financial services provider, through its ‘Savdhaan Rahein. Safe Rahein.’ digital campaign aims to educate consumers and the general public around the various kinds of frauds in financial services space, this time focusing on the ways to stay safe against general insurance frauds.


The campaign, in its third edition, comes with another catchy jingle with its main protagonist ‘Gupta Ji’ reminding consumers to chant the mantra of ‘Na Ji Na Ji Na Ji’, whenever faced with common general insurance related fraudulent instances. The campaign is live across all the social media platforms of Bajaj Finserv Limited and Bajaj Allianz General Insurance Company Limited (BAGIC).


The campaign highlights critical points for consumers to remember such as:

Always verify the policy information from official websites only

Always verify the caller and never forgo your insurance policy for attractive offers

Never get tempted by unbelievable bonuses/incentives and benefits offered by unknown people

Never pay insurance premiums in cash directly to the agency/agent

Never fall for extremely low premium rates

Never sign blank claim forms or allow an agent to fill policy forms

Never fall for offers bound by an urgency or tight deadlines


For the policyholders of Bajaj Allianz General Insurance Company Limited, the Company also highlights the importance of visiting BAGIC’s nearest branches or its official website at to verify policy related information and even check the do’s and don’ts of engaging with unofficial/unknown intermediaries through a carefully select sequence of repositories.




Additional Safety Tips to Beat the Fraudsters:

Apart from driving awareness among its customers, Bajaj Allianz General Insurance Company (BAGIC) has also listed some safety tips and guidelines in order to stay safe and protected against any kind of financial frauds:

Avoid sharing documents such as PAN card, Aadhar card, Passport and policy number with a third party or an unknown person. Bajaj Allianz General Insurance has a mandate to never ask customers to submit original documents

Never sign any blank cheques

Never share confidential personal and policy details, OTP with any unknown sources or callers

Never disclose any account login ID and passwords to your insurance agent

Never fall for lucrative offers promising bigger bonuses/incentives and better benefits which looks unbelievable

Always contact the insurer directly to get the insurance policy information confirmed, either via email or by calling its customer care number or by verifying the policy at the insurer’s official website

Always request for valid receipts for all the premiums paid

QR codes: These days insurance policies come with QR codes. These QR codes help one to verify the authenticity of the insurance policy. Scan the image of the QR code using QR reading apps on smartphones

Always read the insurance policy carefully to check the credentials and policy coverage detail

Always verify the policy details before filling the form and never sign an incomplete proposal form

Purchase insurance policies directly from the insurance company or from the authorized intermediaries officially recognized by them to avoid falling into the trap of buying fake insurance policies

Always pay the premiums online or through cheques or credit cards, to ensure that the premium is deposited with the insurance company itself


For any general insurance related frauds, consumers of Bajaj Allianz General Insurance Company Limited may reach out to the following touchpoints for redressal:

Email ID:

Helpline Number: 020- 6728 4477

BAGIC policy details:


Bajaj Finserv’s ‘Savdhaan Rahein. Safe Rahein’, is an awareness initiative to educate consumers about the various tactics used by fraudsters to carry out loan frauds, payment frauds, insurance frauds, OTP frauds, KYC frauds, cyber frauds like phishing, vishing etc., The Company keeps cautioning consumers to remain vigilant at all times, to keep their information, money and insurance policies safe. The first edition of the campaign launched in 2020 highlighted the modus operandi of online loan frauds, followed by fraudulent instances of life insurance frauds and now bringing in the various ways to stay safe and protected against general insurance frauds.


To know more about how to stay safe against financial frauds, read the blogs at or follow the official social media pages to stay connected to the latest updates on consumer safety tips.


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