Media OutReach – 4 September 2023 –
Cellini, the home-grown designer furniture brand founded by Tan Cheng Whatt, secures a prestigious position among the top five in a highly sought-after award category. Earning a prominent spot after a competitive evaluation of 1,800 brands across 99 categories, the esteemed accolade of Singapore’s Best Customer Service provider recognises Cellini’s dedication to excellence in craftsmanship and customer service, setting it apart as a brand to watch for those seeking top-tier furniture solutions.
Elevating Craftsmanship and Customer Service to New Heights
Since its inception in 1986, Cellini has remained at the forefront of Singapore’s contemporary furniture market. Offering quality home-grown designer furniture enriched with unique sculptural artistic expressions, the brand has earned a revered position among customers seeking sophistication and elegance in their living spaces. Constantly pushing out an impressive array of new
furniture collections and opening up wholly-owned
furniture showrooms in Singapore, Malaysia, Indonesia and Taiwan throughout its 37-year journey, the brand is in a relentless pursuit to cement its position as an industry leader renowned for its commitment to excellence.
Remaining at the Forefront of Contemporary Furniture
Solidifying its reputation for excellence in the industry is its numerous accolades and design awards, including being one of the select few local companies carrying the esteemed Made with Passion brand mark. And as of August 2023, adding to this list of accolades is the recent recognition Cellini received for its exceptional customer service in the Premium Furniture Retail sector in the prestigious
“Singapore’s Best Customer Service 2023/2024” Award.
The rankings for Singapore’s Best Customer Service 2023/24, finalised by The Straits Times and international market researcher Statista, were determined through an independent and anonymous online survey, with more than 92,000 evaluations from over 10,000 respondents in Singapore participating. And Cellini’s continuous success in clinching the Best Customer Service Award for the second consecutive year is a testament to its profound understanding of the significance of good customer service in shaping purchasing decisions. Outperforming a competitive pool of 1,800 brands evaluated across 99 categories reinforces Cellini’s position as an industry leader renowned for its commitment to customer satisfaction and beyond.
In celebration of this prestigious award, Cellini remains devoted to epitomising unique designs driven by passion and craftsmanship and enriching modern living experiences. With an unwavering dedication to elevating craftsmanship and providing unparalleled customer service, Cellini sets a new benchmark for Singapore’s premium furniture retail sector — encouraging businesses of all sizes to follow suit.
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