The brand logo of EaseMyTrip will be displayed in multiple places, including the official team uniform, training kits, the teams marketing and communication platforms and the indoor stadium
New Delhi, 10th February 2023: EaseMyTrip.com, one of India’s largest online tech travel platforms, has announced that it has clinched the status of being the associate sponsor for the SPP Group-owned Chennai Blitz in the Prime Volleyball League. The Chennai Blitz team represents the sporting sentiments of the charismatic city of Chennai and is one of the eight state-based teams in the premier professional men’s indoor volleyball league in India.
Prime Volleyball League is an upcoming professional Volleyball League and an initiative of Baseline Ventures India Pvt. Ltd. The League aims to transform the sporting landscape of the country by elevating the worldʼs fifth most popular sport to the league of the most followed sports in the coming times.
Under this association, EaseMyTrip’s logo will be emblazoned on the team’s jersey shorts on shoulder, signifying the associate sponsorship. The brand logo of EaseMyTrip will also be displayed in other team engagement activities and commercial exercises, including the official training kits and the team’s marketing and communications collaterals and properties like the website and other online traction tools. The indoor stadium will also carry the EaseMyTrip logo banner. This association will get EaseMyTrip’s reach to million plus fans.
Speaking on the development, Rikant Pittie, CEO & Co-Founder, EaseMyTrip said, “Volleyball embodies the purely dynamic spirit of net sport. The electrifying crowds and the to-and-fro action around the net has the potential to captivate the attention of thousands of volleyball fans around India. We are proud to be associated with the Chennai Blitz team in the 2023 edition, and we hope to stick around with them as they sizzle in their elegant shade of yellow and orange and play out long rallies that result in wins. We aspire to get legions of fans visiting our website and bolster our brand visibility through this association, and we sternly believe that our traction will be optimized.”
Excited about the association, Vikrant Reddy, Co-Owner Chennai Blitz said, “We are looking for a long-term association with our sponsors and this can be taken forward to the upcoming seasons”
P C Hanimi Reddy, Co-Owner Chennai Blitz, added, “We are pleased to have EaseMyTrip as our Associate sponsor for Chennai Blitz this season’’
On the roster this year, the team in shades of yellow and orange was able to get international players like Brazilian attacker Renato Mendes and outside hitter Moyo Audran from Cameroon, in addition to Indian players like Jobin Varghese, Raman Kumar, and Tushar Laware. The captain of the team is Naveen Raja Jacob. The team is being coached and mentored by Ruben Adrian Wolochin and Juan Jose Cobucci. The relentless tenacity of Chennai will be on full display when the team plays this season.
The first season of the league will see 8 teams playing in Kochi, and will be broadcasted on Sony Six, Sony Ten3, Sony Ten4 and online platform Sony Liv (English, Hindi, Tamil, Telugu).