– The campaign aims to encourage budding entrepreneurs to take up an early childhood education franchise –
– EuroKids aims to onboard 500 edupreneurs by 2024-
Bangalore, March 08, 2023: The EuroKids Preschool network, part of the Lighthouse Learning Group, has launched the campaign “Start your Edu-Preneurial Journey with EuroKids” as an urge to entrepreneurs to join the early childhood education sector. A complete EDGE360 experience is provided to each EuroKids Pre-School franchise partner, beginning with a formal induction and training in daily operations.
EuroKids’ “Start your Edu-Preneurial Journey with EuroKids” campaign is a digital campaign created by LS Digital in collaboration with We The People Films. This campaign will run across print and online mediums.
The campaign was conceived to re-emphasize that anyone, irrespective of their current career or field, can become an edu-preneurs by partnering with EuroKids. For the last 21 years, EuroKids has actively encouraged women to Start and Run their own successful preschool businesses. As a result, more than 80% of EuroKids franchise partners are women entrepreneurs.
Speaking about the “Start your Edu-preneurial Journey” campaign, Dr Anita Madan, Head-Curriculum Development, EuroKids, said, “At EuroKids, we understand the most formative years are from birth to 6 years. The most critical period sets the stage for a child’s growth and learning trajectory. As numerous research studies state, 90% of brain development occurs in the first few years of life, and toddlers must be provided with quality early childhood education that can significantly benefit them for their future. With this mission in mind, we would like to encourage and invite passionate edu-preneurs who have the vision to drive a change to join us in the journey to nurture young children across the country and be a part of a $1 billion lucrative preschool market, which is growing at a rapid rate of 16% annually.”
“Start your Edu-Preneurial Journey with EuroKids” also spotlights several unique features of EuroKids Pre-School, such as EUNOIA, the mindful curriculum and the HomeBuddy App, which helps extend learning beyond the classroom walls. As a testament to its popularity, EuroKids has bagged over 40 awards, including India’s most Trusted Preschool Brand, Best Pre-school Education in Asia, Franchisor of the Year, India’s Top 100 Franchise Opportunities, Best Education Brand of the Year, Innovation in Curriculum in Early Childhood Development, etc. EuroKids is amongst India’s top 100 most trusted brands, demonstrating its competitive advantage over other preschool providers.