Vancouver, British Columbia –
Newsfile Corp. – July 11, 2022 – First Hydrogen Corp. (TSXV: FHYD) (OTC Pink: FHYDF) (FSE: FIT) (“FIRST HYDROGEN” or the “Company”) is pleased to announce its subsidiary, First Hydrogen Limited, has appointed Allan Rushforth as Chief Commercial Officer for its automotive division. Allan was the former Vice President of Global Sales & Performance at Nissan and Chief Operating Officer at Hyundai Motor Europe, Group Services Director at Volkswagen Group UK and Head of Retail Operations at Audi UK. Allan has also held commercial leadership roles with Land Rover and BMW Korea, and was Managing Director at Lookers, Europe’s fourth-largest automotive retailer, where he was responsible for a turnover of more than €5 bn.
Mr. Rushforth’s most recent role was European Managing Director for the Marque Group, an Australian private equity-backed collective of auto technology businesses, where he was responsible for leading the group in European markets. Alongside this role, he also supported the online electric vehicle marketplace, zeVie Cars, as Non-Executive Director.
At First Hydrogen, Allan will bring the Company’s cutting-edge hydrogen fleet vehicles to market and steer them to commercial success. An expert in harnessing data-led insights to improve customer experience, Allan will build brand value, partnerships and, when First Hydrogen’s demonstrator vehicles launch later this year, foster customer relationships. Responsible for scaling up First Hydrogen’s operations in Europe, he will also help to establish a world-class team that reflects the business’ entrepreneurial and progressive spirit.
Allan Rushforth, Chief Commercial Officer at First Hydrogen Automotive, comments: “I first drove hydrogen-powered vehicles at Hyundai and since then have firmly believed that hydrogen plays a dominant role in the future of mobility. First Hydrogen is bringing that zero-emissions future into the present. This role means I can work at the forefront of Europe’s efforts to reduce carbon emissions, giving me the opportunity to change the world by working with First Hydrogen’s innovative technology. I’m especially looking forward to accelerating the Company’s growth and working with our designers, engineers and prospective customers to shape the future.”
Steve Gill, CEO at First Hydrogen Automotive, says: “We’re excited to bring Allan on board, his appointment is a significant step in bringing First Hydrogen vehicles to market and cementing the Company as a key player in the zero-emissions sector. Allan has had an impressive international career in the automotive sector, he is a strategic thinker who also understands the importance of operational execution and brings extensive digital expertise to the team. Hydrogen power is gaining global attention and we aim to be at the forefront of delivering its potential through innovative mobility solutions. We’re confident that his energy and experience will enable us to achieve our mission.”
On behalf of the Board of Directors of
FIRST HYDROGEN CORP.
Chairman, Chief Executive Officer & Director
First Hydrogen Corp.
[email protected] Cautionary Note Regarding Forward-Looking Statements This news release contains information or statements that constitute “forward-looking statements.” Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause actual results, performance or achievements, or developments to differ materially from the anticipated results, performance or achievements expressed or implied by such forward-looking statements. Forward-looking statements are statements that are not historical facts and are generally, but not always, identified by words such as “expects,” “plans,” “anticipates,” “believes,” “intends,” “estimates,” “projects,” “potential” and similar expressions, or that events or conditions “will,” “would,” “may,” “could” or “should” occur.
Forward-looking information may include, without limitation, statements regarding the operations, business, financial condition, expected financial results, performance, prospects, opportunities, priorities, targets, goals, ongoing objectives, milestones, strategies and outlook of First Hydrogen, and includes statements about, among other things, future developments and the future operations, strengths and strategies of First Hydrogen. Forward-looking information is provided for the purpose of presenting information about management’s current expectations and plans relating to the future and readers are cautioned that such statements may not be appropriate for other purposes. These statements should not be read as guarantees of future performance or results.
The forward-looking statements made in this news release are based on management’s assumptions and analysis and other factors that may be drawn upon by management to form conclusions and make forecasts or projections, including management’s experience and assessments of historical trends, current conditions and expected future developments. Although management believes that these assumptions, analyses and assessments are reasonable at the time the statements contained in this news release are made, actual results may differ materially from those projected in any forward-looking statements. Examples of risks and factors that could cause actual results to materially differ from forward-looking statements may include: the timing and unpredictability of regulatory actions; regulatory, legislative, legal or other developments with respect to its operations or business; limited marketing and sales capabilities; early stage of the industry and product development; limited products; reliance on third parties; unfavourable publicity or consumer perception; general economic conditions and financial markets; the impact of increasing competition; the loss of key management personnel; capital requirements and liquidity; access to capital; the timing and amount of capital expenditures; the impact of COVID-19; shifts in the demand for First Hydrogen’s products and the size of the market; patent law reform; patent litigation and intellectual property; conflicts of interest; and general market and economic conditions.
The forward-looking information contained in this news release represents the expectations of First Hydrogen as of the date of this news release and, accordingly, is subject to change after such date. Readers should not place undue importance on forward-looking information and should not rely upon this information as of any other date. First Hydrogen undertakes no obligation to update these forward-looking statements in the event that management’s beliefs, estimates or opinions, or other factors, should change.
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