Media OutReach – 17 November 2022 – Medtronic plc (NYSE:MDT), a global leader in healthcare technology, today launched the Medtronic Customer eXperience Center (MCXC) in Singapore, leveraging innovative healthcare technologies across extended reality (XR), augmented and virtual realities, and robotics, to connect the global healthcare community from anywhere, at any time.
(From left) Mr Chad Norberg, US Embassy Economic Unit Head, Ms Diana Tang, Vice President, Global Commercial Operations and Customer Experience, Medtronic, (Onscreen, Left) Mr Geoff Martha, Chairman and CEO of Medtronic, (Onscreen, Right) Mr Rob ten Hoedt, Executive Vice President & President for Global Regions, Medtronic, Mr Lavie Golenberg, Director and Head of Medtronic Customer eXperience Center (MCXC) and Her Excellency, Sarah McGrath, Ambassador of Ireland to Singapore.
A first for Medtronic in Asia, MCXC’s network capabilities will bring together Healthcare Professionals (HCPs) from around the world to ideate, share, and learn through state-of-the-art virtual technologies. It also provides them with access to immersive learning experiences, round-the-clock remote training, and future healthcare technologies and innovation.
“Today’s event serves as an important milestone,” said
Medtronic Chairman and CEO Geoff Martha. “Technology and innovation are the only ways to address today’s rapidly evolving healthcare environment. Our focus on addressing unmet patient needs through the application of biomedical engineering, and our collaboration with clinicians across Asia, will only be strengthened through the new Customer Experience Center. I look forward to the ongoing partnership with Singapore, as the region continues to gain momentum as a healthcare hub for Asia. Together, we can deliver on the Medtronic Mission to alleviate pain, restore health, and extend life for millions – across Singapore, Asia, and the world.”
“The launch of MCXC demonstrates the strength of Singapore’s healthcare and innovation ecosystems, which companies like Medtronic can leverage to elevate the standard of care across Asia-Pacific. The new facility puts Singapore in a strong position to serve as an important medical education node for the region, while also creating exciting job roles for Singaporeans,” said
Goh Wan Yee, Senior Vice President & Head (Healthcare), Singapore Economic Development Board.
Bringing HCPs closer to the technologies of the future
The 22,000 sq foot MCXC will act as a one-stop healthcare technology hub for HCPs around the world to receive training on advanced innovation and medical treatment procedures.
One example is MCXC’s remote XR cardiac training platform, which presents simulation through virtual technologies, giving HCPs an immersive experience on the latest medical devices firsthand without the need to be physically present.
The virtual hands-on training will also provide HCPs with access to knowledge sharing resources and opportunities that are focused on skills improvement and capabilities building, resulting in better patient outcome in the digital age.
“The opening of the MCXC in Singapore marks an important step forward for Medtronic. The center will provide HCPs access to a conducive learning space, a shared community, and an environment for co-creation and innovation. We want to empower the HCPs of tomorrow to be future-ready and this can only come with capability building. MCXC signifies how innovation can transcend physical boundaries using simulators and telepresence technology to provide round the clock virtual hands-on training and learning opportunities,” said
Diana Tang, Vice President, Global Commercial Operations and Customer Experience at Medtronic.
Dr. Lavie Golenberg, Director and Head of MCXC said: “MCXC is our first ever customer experience center and Singapore’s focus on the development of Medtech, together with its infrastructure and support for companies establishing their presence here makes it an ideal location for such innovation centers. MCXC aims to spearhead industry-wide efforts to harness leading-edge healthcare technologies for better patient outcomes. We look forward to bringing the global healthcare community together through this technology-focused ecosystem to connect, collaborate, and learn about what it means to perform patient care in the digital age.”
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