Montra Electric Drives Green Revolution in Tirunelveli: Unveils Super Auto and Ignites EV Awareness

Bengaluru, 24 January 2024: Montra Electric, the EV brand of 123 years legacy Murugappa Group in a momentous stride toward advocating sustainable mobility, launched an Electric Vehicle Awareness and Benefits Program in Tirunelveli, Tamil Nadu. This initiative is designed to enlighten residents about the pressing issue of noise, air pollution and underscore the positive impact of embracing electric vehicles.

As a part of this initiative, Montra Electric proudly introduced the highly anticipated Montra Electric Super Auto in Tirunelveli. This innovative product from Montra Electric is poised to revolutionize the market with its state-of-the-art features and dedication to sustainability. This represents a substantial stride in advancing environmentally friendly transportation solutions. The company also handed over the Super Auto to 10 customers, further solidifying its commitment to providing cutting-edge and eco-conscious mobility options. The vehicles were handed over to the customers by Hon’ble Tirunelveli City Police Commissioner Dr Pa. Moorthy IPS.

Hon’ble Tirunelveli City Police Commissioner Dr Pa. Moorthy IPS said, “I appreciate Montra Electric’s commitment to creating awareness about the environmental challenges we face. Their initiative to introduce electric vehicles, especially the Super Auto, aligns with our collective responsibility to combat air pollution and build a greener future for Tirunelveli. Such initiatives also align with Smart City programs”

Mr. Piyush Pandey, Head Marketing & Exports, Montra Electric said, “We are thrilled to handover the Montra Electric Super Auto to our valued customers. The Super Auto is packed with innovation and several industry-first features that will surely redefine the market. Our customers can now receive a greater return on their investment with savings in fuel and maintenance, and riders can experience a premium three-wheeler. At Montra Electric, we strive to produce vehicles that not only last longer but also contribute to protecting the environment for future generations. The zero-emission electric vehicles will endorse sustainable mobility while laying the foundation for the future.”

Mr N. Senthil Kumar – Managing Director, RR Greenline Motors, Dealer Partner Montra Electric Tirunelveli said “ Apart from environmental benefits, electric Autos are helping Auto Drivers save Rs 300 – 400 per day on their fuel bills as their average running is around 100 – 150 Kms/day”. Electric Autos will also help the public to experience EVs and will help quicker adoption of electric vehicles in all segments.

The vehicle comes with a 10KW Lithium Ion Battery which gives 203 Kms ARAI certified range and an on-range of 155 +/- 5 Kms for full charge. It comes with 3 3-year / 1 Lac Km warranty with an additional extended warranty option of 2 years / 50 Km.

Following the Electric Vehicle Awareness and Benefits Program and vehicle delivery ceremony, Montra Electric conducted Experience and Test Drive sessions specifically tailored for auto drivers. The event saw more 100 + Auto Drivers participate in Test Drive Awareness Initiative and the event was graced by Tirunelveli City Police Commissioner Dr Pa. Moorthy IPS along with Mr. N.Senthil Kumar MD – RR Greenlife Motors, Tirunelveli, Mr K.B Kameswaran Asst Commissioner – Traffic Tirunelveli City,

Mr. Prabhakaran – RTO Inspector and Mr. V. Vijay Prethip – MD, Vijay Bikes.

Montra Electric’s EV Awareness Camp and the introduction of the Super Auto in Tirunelveli are pivotal steps in promoting a cleaner and greener future, fostering sustainable transportation practices, and addressing the alarming issue of air pollution.

TI Clean Mobility, a subsidiary of ‘Tube Investments of India: A Murugappa Group Company,’ is set to transform last-mile transportation. In the first phase, the company has rolled out its offerings in Andhra Pradesh, Karnataka, Kerala, Tamil Nadu, and Telangana. The Super Auto will be available across multiple touchpoints in these states, with TICM ensuring maximum test rides to those eager to experience the Montra Electric Super Auto.

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