Paytm associates with India International Trade Fair 2022 as the Official Digital Payments Partner

● Paytm Insider is the official ticketing partner for online tickets

● Enables mobile payments at various stalls at the Trade Fair through Paytm QR Codes

● Offers a cashback of up to ₹100 on payments made at the Trade Fair using Paytm UPI

● IITF is organised by the Ministry of Commerce’s India Trade Promotion Organisation (ITPO)

One97 Communications Limited (OCL) that owns the brand Paytm, India’s leading payments and financial services company and the pioneer of QR and mobile payments, has collaborated with India International Trade Fair (IITF) 2022 as the official digital payments partner. Through this partnership, Paytm will enable IITF to be a digitally empowered payment zone.

To drive adoption of digital payments, Paytm’s QR codes will be put up at every stall of the Trade Fair. This is to encourage offline merchants to use Paytm’s QR codes to accept payments digitally. At the various stalls of the Trade Fair, payments can be made through Paytm UPI, Paytm Wallet, netbanking, credit cards and debit cards. The company is offering a cashback of up to ₹100 for payments made using Paytm UPI.

Paytm Insider is the official ticketing partner for all online tickets to IITF. Organised by the Ministry of Commerce’s India Trade Promotion Organisation (ITPO), the Trade Fair was inaugurated by Mr Piyush Goyal, Union Minister of Commerce and Industry and is being held from November 14-27 at Pragati Maidan in New Delhi.

Paytm Spokesperson said,”We strive to enable greater digital payment adoption in the country. From both business and consumer perspective, IITF is one the largest integrated trade fairs and we are excited to be its official digital payments partner. Through this partnership, we are offering the flexibility of payments at various stalls of the Trade Fair, where transactions can be made through Paytm UPI, Paytm Wallet, and more.”

Around 2,500 domestic and foreign exhibitors from 12 countries will be participating in the 41st India International Trade Fair. The theme of the Trade Fair is ‘Vocal for Local, Local to Global’ wherein the focus will be to catalyse MSMEs as well as artisans and craft persons belonging to rural and semi-rural regions.