WHAT IS YOUR OPINION ABOUT GURGAON REAL ESTATE MARKET? DO YOU THINK GURGAON IS A PROMISING PLACE TO CONTINUE THE BUSINESS?
Well… I may say, Gurgaon is a swiftly growing real estate market. If you know the business well, this place is a perfect one to grow and flourish a company. The best part about this city is its connectivity and its well-built infrastructure. Metro along with free roads, proper drainage system and green environment makes it a favourite spot of many people and they wish to buy a house there. The recent trends have brought many NRIs to the place and the real estate business in the place is booming.
DID COVID-19 HAVE ANY IMPACT ON YOUR BUSINESS? HOW DID YOU THRIVE IN THE PANDEMIC?
Of course! As with any other business, real estate was also facing a huge setback during the first and second wave of Covid-19. There has been a sudden increase in the average prices of property and a surge in the demand for houses in cities. But thankfully, we are slowly recovering from those effects and are restarting the business. The good part is, the country is always a good market for real estate and we have a constant demand for properties. So it is a bit easier to get back on track.
Coming to our strategy, the first thing was shifting our focus more towards digital means. Earlier we were having a hybrid working culture. But the pandemic pushed us to choose digital means more that helped us to reach our potential customers much more easily. As the country was under a long lockdown, people were looking for more properties on the internet more. So a strong digital presence helped us a lot. Then we employed A professional team to study the changed behaviour of our customer community and their varied needs. This was a great help in providing what our buyers actually desire, without searching for much.
WHAT ARE YOUR THOUGHTS ON THE INCREASING POPULARITY OF GOLF COURSE EXTENSION ROAD GURGAON AND ITS IMPACT ON REAL ESTATE?
Golf Course extension roads can be termed as the next destination of luxury houses. As of now, they are the best investment and residential option, and elites of Gurgaon are choosing the place as their residential place. The prime reason for this is the infrastructure of the Golf Course extension. They are very near to Indira Gandhi International Airport, connected to South Delhi, National Highway, and Gurgaon-Faridabad Expressway. So this makes an ideal spot to live. Adding to this, many schools and hospitals are also available in the region. This Golf Course extension road has brought a new life to the real estate market of the region and is expected to add more value to the market in the coming days.
WITH THE GREAT LEVEL OF SUCCESS, YOUR COMPANY HAS ACHIEVED, WHAT POLICIES MAKE 3 HORIZONS PVT LTD DIFFERENT FROM OTHER COMPANIES IN THE REAL ESTATE INDUSTRY?
We always put our customers first. I think this prioritisation of the customers is the winning factor of our company. Many of our competitors are just behind making a profit. People realize this and are choosing us for our customer-centricity. Personally, I am very glad that at least people are realising this difference in the company’s approach.
WHAT ARE THE FUTURE PLANS OF 3 HORIZONS PRIVATE LIMITED?
Obviously, our future plan is to grow big and strong. But in an ideal way, where we put the comfort of our customers first. We are also planning to expand our focus area outside the residential space and make ourselves available to more people.
3 Horizons Private Limited