Siklus Announces Business Growth And Sustainability Results For 2021

INDONESIA – Media OutReach – 15 December 2021  Siklus, an
Indonesia-based firm solving economic and environmental issues through its e-commerce
and refill delivery solution, is reporting its business growth and
environmental impact results for 2021.

Laksamana Sakti (Head of Operations) & Jane von Rabenau (CEO)

Business growth:

focusing efforts on R&D, pilot testing, and fine-tuning its business model
the previous year, Siklus kick-started sales in Jakarta in January 2021. Over
the course of the year, Siklus achieved 20X growth in sales, achieving over IDR
11.5 billion (USD 800k) in Annual Recurring Revenue and 15X growth in active

Addressing the plastic waste crisis:

produces 6.8 million tonnes of plastic waste annually, ranking it the
second-largest contributor of ocean plastic waste in the world – second only to
China, and more than India (The Borgen Project, 2021). In 2021, Siklus has
already managed to save over 1.8 million single-use plastic packaging from
being produced.

starting Siklus, I was advised that selling household consumer products as
refills would not be feasible. Today, Siklus is now providing refill solutions
to thousands of families in Jakarta. We have grown 20X this year, and established
partnerships with many of the top FMCGs,” shares Jane von Rabenau, Co-Founder
& CEO of Siklus. “And as our business grows, we steadily increase our environmental
impact. To date, I’m proud to announce that Siklus has helped save nearly 2 million
plastic packages from being produced, replacing them with refills.”

Siklus x

In 2021,
Siklus established partnerships with industry-leading FMCGs, allowing the
business to sell popular household products via refill to Indonesian consumers.
Siklus now works with Nestlé, P&G, Reckitt, Mars Petcare, Godrej, Unza
Vitalis, Wings and Total.

“The commitment from the FMCGs to sign on with us this year justifies our business model, and is testament to the combined business and environmental potential of our refill solution,” says Laksamana Sakti, Head of Operations at Siklus. “Early next year, we will be announcing more major FMCG partners into our refill ecosystem.”

Siklus recently
started a partnership with Reckitt to sell and deliver its Dettol products to
Indonesian consumers via refills:

“Reckitt is passionate about creating
positive impacts on consumers’ lives, as well as putting efforts on sustainable
initiatives, which include protecting the environment. This new partnership
with Siklus, is another way for Reckitt to further develop and scale our
environmental mission-driven business in Indonesia,” says Donny Wahyudi, Head
of External Communications & Community Affairs Reckitt Indonesia.


recently secured a pilot project in Labuan Bajo, which is set to kick-start in Q1
2022. The pilot is in partnership with the Indonesian Waste Platform (IWP), leveraging
Siklus’ refill solution to reduce plastic waste
in Indonesia’s Rural & Remote Communities (RRC). IWP has committed to support Siklus expansion to bring its refill business to other rural
regions in Maluku, Sumatera, NTT, Bali, Java and Sulawesi. These pilots, along
with other upcoming FMCG and commercial partnerships also set to activate in
the new year, Siklus’ outlook for 2022 looks promising.

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