AbhiBus Turns Cricket Boundaries into Travel Deals with ‘AbhiBus Cricket League’ – Collect Rewards for Every Four and Six

Bengaluru, 14th April 2025: AbhiBus (ixigo’s bus business), one of India’s leading bus ticketing platforms, has rolled out the AbhiBus Cricket League, a high-octane campaign which merges India’s cricket fever with the excitement of spontaneous travel savings.

As part of this campaign, every boundary hit during ongoing live cricket matches unlocks limited-time discounts on bus bookings. Users can grab exclusive deals using codes like SUPER40 (up to 40% off for 4 minutes) and SUPER60 (60% off for 1 minute). The faster you book, the bigger your reward, making it a game of speed both on and off the field.

Commenting on the launch, Rohit Sharma, COO, AbhiBus, said, “Cricket is celebrated in every corner of India – from bustling cities to the remotest towns. Similarly, bus travel remains the most accessible way to reach the last mile. With AbhiBus Cricket League, we’re bringing these two passions together – turning every boundary into a moment of joy and a chance to save on bus travel, blending the thrill of the game with the power of connectivity.”