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INDORE, India, July 15, 2026 – Shakti Pumps (India) Limited, India’s leading solar pump manufacturer and a key contributor to the country’s renewable energy and agricultural transformation, today announced its collaboration with Salesforce, the world’s #1 Agentic AI CRM*, to accelerate its AI-led growth strategy. The collaboration will help Shakti Pumps build an intelligent, data-driven enterprise that enhances farmer engagement, improves business agility, and supports its next phase of growth.
The collaboration marks a significant milestone in Shakti Pumps’ vision of evolving from a leading solar pump manufacturer into a comprehensive agri-tech partner. By leveraging Agentforce Sales, Agentforce Service, Agentforce Marketing, Consumer Goods Cloud, Salesforce for Field Service, Tableau Next, Agentforce Vibes, and Agentforce for Education, Shakti Pumps will unify customer, dealer and field operations on a single AI-powered platform. This will provide real-time visibility across its dealer network, streamline installation and after-sales service, enable personalized farmer outreach, and equip teams with data-driven insights for faster, more informed decision-making.
The initiative is expected to strengthen operational efficiency across Shakti Pumps’ extensive network of dealers, distributors and field technicians while enabling more personalized engagement with farmers at scale. By bringing together AI-powered automation, omnichannel communications, predictive insights and intelligent field operations, the company aims to improve productivity, enhance customer responsiveness and drive greater visibility across the business. The Agentforce 360 Platform will also establish a strong foundation for enterprise-wide AI adoption and future integration across Shakti Pumps’ group companies.
Comments on the news:
Ramesh Patidar, Managing Director, Shakti Pumps (India) Limited, said, “As we work towards our vision of becoming a comprehensive agri-tech partner for India’s farmers, technology and AI will be central to how we scale operations, deepen dealer engagement, and deliver consistent value across our ecosystem. Our collaboration with Salesforce gives us the agentic capabilities to unify our sales, service, marketing and field operations onto a single intelligent platform. This is a strategic step forward, not just for Shakti Pumps, but for our broader group of businesses, as we build a truly connected and future-ready enterprise.”
Rajesh Potdar, Chief Digital and Information Officer (CDIO), Shakti Pumps (India) Limited, said “The future of agriculture will be defined by the convergence of clean energy, intelligent technologies and data-driven decision-making. For over four decades, Shakti Pumps has been at the forefront of enabling sustainable irrigation, and today we are taking the next step in that journey. Our collaboration with Salesforce reflects our vision of building an intelligent enterprise that not only drives operational excellence but also creates greater value for farmers, partners and rural communities. We believe AI will be a key catalyst in making agriculture more resilient, productive and sustainable for the future”.
Vinay Bhat, Regional Vice President, Salesforce India, said, “The manufacturing industry will be shaped by organizations that harness AI to create smarter operations and more connected customer experiences. With a legacy of engineering excellence and innovation in sustainable agriculture, Shakti Pumps is uniquely positioned to lead this transformation. By unifying data, AI, applications and people on Salesforce’s trusted platform, the company is laying the foundation for an intelligent, agentic enterprise that delivers greater value to farmers, dealers and partners alike. We are excited to partner with Shakti Pumps as it reimagines agricultural innovation and drives sustainable growth through AI.”
Looking ahead, Shakti Pumps plans to expand Salesforce across its group businesses, including Shakti Energy Solutions, Shakti Irrigation, Shakti EV Mobility and Shakti Education Trust. Combined with Agentforce and MuleSoft, these initiatives will create a unified digital ecosystem that drives innovation, operational excellence and sustainable long-term growth.
About Shakti Pumps (India) Limited:
Shakti Pumps (India) Limited is one of India’s leading manufacturers of solar-powered and energy-efficient pumping systems, playing a pivotal role in advancing the country’s renewable energy and agricultural transformation goals.
With a strong manufacturing base, an extensive dealer and distribution network, and a growing portfolio spanning solar pumps, irrigation solutions, EV mobility and education initiatives through its group companies, Shakti Pumps is committed to driving sustainable innovation for farmers and communities across India.
The company continues to expand its footprint as a comprehensive agri-tech partner, combining engineering expertise with emerging technologies to deliver long-term value to its stakeholders.
About Salesforce:
Salesforce helps organizations of any size become agentic enterprises — integrating humans, agents, apps, and data on a trusted, unified platform to unlock unprecedented growth and innovation. Visit www.salesforce.com for more information.
