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Bengaluru, April 28, 2025 – HMD in collaboration with Free Stream Technologies (incubated at Indian Institute of Technology (IIT), Kanpur) and other D2M partners announces launch plans underway to meet mass consumer demand for Direct-to-Mobile (D2M) phones ahead of large-scale field trials in India. The announcement will be made at the World Audio Visual & Entertainment Summit (WAVES) 2025 held at Jio World Centre, Mumbai.
Direct-to-Mobile is a breakthrough Next-Generation Broadcasting technology that delivers OTT & live TV, video, audio, and text messages directly to mobile phones without requiring Wi-Fi or internet service. This aligns with Prime Minister Narendra Modi’s vision for Viksit Bharat (economic transformation of India) and supports the ‘Make in India’ and ‘Design in India’ initiatives.
Giving a boost to the ‘Make in India’ and ‘Design in India’ efforts, low cost feature phones, smartphones and tablets are powered by Tejas Networks. This technology has undergone extensive testing in live networks by Prasar Bharati in collaboration with IIT Kanpur and Tejas Networks for several years.
On this occasion, Ravi Kunwar, VP and CEO, HMD India and APAC expressed, “HMD has always been committed to staying ahead of the innovation curve and delivering the best consumer experience. With this philosophy at the core of our mission, we’re excited to be a part of the D2M journey. This groundbreaking, first-of-its-kind platform worldwide enables our consumers to access a vast array of multimedia content”
“Sumeet Nindrajog, Director of FreeStream Technologies said, D2M is a technology that can transform how content & data gets consumed by the end users and the commitment from companies like HMD to establish the foundation for a robust device ecosystem is instrumental for our nationwide deployment strategy. Their ability to supply devices at scale demonstrates strong confidence in D2M’s future success.”
Parag Naik, co-founder of erstwhile Saankhya Labs and Executive Vice President, Tejas Networks, said, “The phones are powered by Saankhya Labs’ award winning SL-3000 chipset, which is the foundational D2M enabler. We have also developed the Core Network platform that will enable delivery of targeted Ads, CDN offload, educational content, emergency alerts and other apps that will empower the consumers furthering PM Modi’s vision of a digitally empowered India. Our collaboration with HMD has truly been path breaking and we truly expect the best out of it.”
Chris Ripley, President and CEO, Sinclair, Inc. expressed, “Large scale adoption of ATSC 3.0 in affordable mobile devices vindicates Sinclair’s forethought in leading US and global deployment of thibroadcast standard as “mobile first” and in investing in Made by India technology. To meet future 6G goals, we are spearheading the next release of the standard – “Broadcast to everything” (B2X) which will unleash next generation broadcast apps for numerous verticals. We are proud to have companies like HMD as our partners in this initiative.”
The implementation of D2M technology will enable Indian consumers to access entertainment, sports, educational programming, and emergency alerts directly on their mobile devices through terrestrial TV broadcast airwaves. This technology has been under development and testing in India for several years, with HMD now positioning itself as one of the first device manufacturers ready to bring this capability to market.
