Meerut .NY Cinemas launches their new multiplex in the city of Meerut. A venture by Ajay Devgn, the cinema chain promises to bring world class cinema experience to India’s heartland.
Meerut has been historically and archaeologically significant for many centuries and is today one of India’s fastest growing cities. NY Meerut will provide an international quality movie-watching experience, drawing inspiration from the local culture and flavour of the city.
The brand’s two screen multiplex will have a capacity of 568 seats, 3D-equipped 2K projection and 7.1 surround sound ensuring world class technology that enhances every blockbuster’s screening.
NY Cinemas CEO, Rajeev Sharma said, “We are happy to enter UP and are confident the people of Meerut will love the special movie going experience curated by NY Cinemas. This is our first step in Meerut and we are truly excited to receive audience reactions”.
To add to the movie-goers experience, the cinema will also house the NY Store, where you can purchase exclusive memorabilia and celebrity branded merchandise. A shopping experience within the cinema theatre bringing the patrons closer to their favorite stars. The NY Café will provide cine-lovers a plethora of food and beverage options, combining cinema favorites with local delicacies. A Live Station for food-lovers to enjoy a menu of their choice made instantly and to their liking.
Cine-goers will also be introduced to the unique concept of the Photo Time Machine. People can teleport themselves to different eras and dimensions and take back memories created at NY Cinemas with their friends and family.
NY Cinemas is a multiplex chain launched by Ajay Devgn, with a brand philosophy of “For the Love of Cinema”, aimed at providing an international cinema experience across India while paying homage to vibrant legacy of Indian cinema.