Top AI Marketing Companies

With their data-driven approach, AI marketing companies can eliminate guesswork and deliver higher ROI and business growth

While traditional marketing strategies are still relevant, AI (Artificial Intelligence) removes human bias, thereby helping achieve much better results. Moreover, AI can scan data from various sources and identify key patterns and deep insights related to consumer behavior and market dynamics. If you are looking to optimize your marketing efforts, it is recommended that you hire a reputed AI marketing company. Here are some of the best AI marketing companies you can consider.

Pecan.ai – Launched in 2018, Pecan AI focuses on predictive analytics. One of the key products is the pioneering Predictive GenAI. With Pecan.ai, businesses can essentially get an almost accurate view of the future of various business domains. Another benefit of Pecan.ai is that it can be used to accelerate AI implementation across the organization. Pecan.ai is currently offering its services across 15 countries. It has received funding worth $117 million. Key investors include Mindset Ventures, Dell Technology Capital, Insight Partners, Ca Capital VC, GGV Capital and Vintage Investment Partners.

Albert.ai – This autonomous and self-learning AI marketing platform can boost the effectiveness of digital marketing campaigns. It was launched in 2010 and later acquired by Zoomd Technologies in 2022. Albert.ai utilizes a multi-pronged approach, wherein it handles all the tasks, from idea creation to implementation and working as a support system. It can plan, build and optimize marketing campaigns and generate various insights and reports.

Appier – Launched in 2012, Appier uses advanced AI tools to simplify business decision making. Appier is positioned as a software-as-a-service (SaaS) and has been instrumental in democratizing AI. With Appier, businesses can better understand their customers and their preferences and behavior. Appier currently has operations across the USA, Europe and Asia Pacific. It has helped over 1,600 clients in their AI-powered digital marketing initiatives. Key investors include Sequoia Capital, UOB Venture Management, TransLink Capital, JAFCO Asia, Fontaine Capital, MediaTek Ventures, UMC Capital, Pavilion Capital International Pte Ltd, Qualgro, FirstFloor Capital, WI Harper Group and SoftBank Group.

Salesforce Marketing AI – Clients looking for the full range of AI marketing solutions can choose Salesforce Marketing AI. Backed by Salesforce Einstein AI system, businesses can access deeper customer insights, automate marketing campaigns and simplify account-based marketing and lead generation. Clients can also identify real-time opportunities in marketing initiatives, optimize their available marketing budget and achieve better overall performance. Salesforce Marketing AI can work alongside other AI marketing tools such as Persado, Phrasee and Conversica.

Oracle Eloqua – With Oracle Eloqua marketing automation platform, businesses can create dynamic cross-channel marketing campaigns. Revenue teams can also be onboarded to guide the campaign’s progress and generate sales qualified leads. Oracle Eloqua can handle a diverse set of marketing tasks such as campaign creation and execution, lead management, data management, account-based marketing and data analytics and measurement. Oracle Eloqua can be used for various purposes such as customer retention, customer acquisition, account-based marketing and employee communication.

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