CARS24 Expands into New Cars

Hyderabad, March 10, 2025 – Buying a new car in India has traditionally been a complex journey. Prospective buyers often find themselves navigating through a maze of online reviews, dealership visits, and fragmented information sources to gather essential details like on-road pricing, waiting periods, and available offers. This scattered approach not only consumes time but also leads to confusion and fatigue.

Recognizing these challenges, CARS24, India’s leading autotech platform, has today introduced New Cars, bringing a smarter, more transparent, and evolving way to buy a brand-new car. This initiative aims to consolidate the entire car-buying process into a single, seamless platform, eliminating the need for multiple site visits and showroom negotiations. Buyers can now access real on-road prices, compare models, book test drives, and explore financing offers. Whether searching for a budget-friendly hatchback or a top-end SUV, everything is now just a click away and it’s only getting better from here.

This expansion is another step towards CARS24’s vision of Better Drives, Better Lives, making car ownership simpler, faster, innovative, and more accessible. By reimagining the car-buying experience, CARS24 is bringing speed, transparency, and convenience to an industry long overdue for change.

Why New Cars? Why Now?

India’s drive for new cars is at an all-time high. According to media reports, passenger vehicle sales in India crossed 4.3 million units in 2024, marking a record-breaking year with a 5% growth over the previous year. SUVs continue to dominate the market, accounting for 54% of all new car purchases, reflecting a growing preference for larger, more versatile vehicles. At the same time, buyers are spending more than ever, with the average mass-market car now priced at approximately ₹11.4 lakh.

Yet, the way people buy cars hasn’t kept up with this demand. Most buyers still struggle with a scattered, outdated process, switching between OEM websites, review platforms, dealership visits, and word-of-mouth recommendations just to make a decision. In fact, 50% of buyers currently on the CARS24 platform are also evaluating new cars, considering both new and used options in their buying journey. As the largest player in the used car category, we already have a customer base actively exploring their next purchase, and we want to ensure they find the car of their choice—whether it’s new or pre-owned.

That’s where CARS24 comes in offering a seamless, single platform where buyers can research, compare, and make informed choices without the usual hassle.

“We live in a world where groceries arrive in 10 minutes, loans get approved instantly, and AI suggests what to watch next. But buying a new car? Still a slow, outdated process of showroom visits, price haggling, and long waiting periods. If you’re spending lakhs on a new car, the experience of buying it should match the excitement of driving it. That’s what we’re changing—bringing speed, transparency, and control to new car buying, the way it should be.” added Gajendra Jangid, Co-Founder, CARS24

What Makes New Cars by CARS24 Different?

CARS24 is trying to transform the way India buys them. Unlike traditional listing platforms, this New Cars is a fully integrated buying experience designed around the customer.

●        India’s First AI-Powered Video Car Buying Experience: For the first time in India, CARS24 introduces an AI-driven, video-first platform that transforms the way people buy cars. With detailed video walkthroughs covering interiors, exteriors, features, and real-world performance, buyers get a showroom-like experience from anywhere. No more multiple visits or scattered research AI curates the right insights, making car buying smarter, seamless, and more transparent than ever.

• No More Pricing Confusion:  Ex-showroom prices don’t tell the whole story. CARS24 gives exact, city-wise on-road prices, including taxes, insurance, and all additional costs upfront. No surprises. No hidden charges.
• Compare Like Never Before:  Side-by-side comparisons of models, features, safety ratings, waiting periods, and financing options.
• Test Drive on Your Terms: Book a home test drive (for select models) through our dealer partners.
• Seamless Exchange & Financing:  Trade in your old car, compare loan options, and get financing, all in one place.

A Smarter Way to Buy a New Car

The way people buy cars is changing. Over 90% of Indian buyers now rely on online research before making a decision, yet most still end up going through the same exhausting offline process. The industry will now evolve to match how consumers actually want to shop.

Whether it’s your first car or your dream upgrade, CARS24 is putting every choice, every detail, and every option at your fingertips.

Check it New Cars here : https://www.cars24.com/new-cars/

Your next brand new car? It’s just a few clicks away.

About CARS24

Since its inception in 2015, CARS24 has been on a mission to simplify car ownership for everyone. Offering services such as buying, selling, loans, insurance, scrapping, and more, CARS24 is the ultimate automotive super app. Through CARS24 Financial Services, the company also provides innovative vehicle lending solutions, further enhancing its customer offerings.