The special edition packs featuring Marvel super hero toys, collectible cups, and exciting giveaways promise a thrilling treat Tata Consumer Products Limited (TCPL), a leading player in the food and beverage industry, has partnered with Disney’s Marvel Avengers to bring a super hero powered twist to its much-loved Tata Gluco+ Jelly drink. The special edition pack feature fan-favourite Marvel characters, combining …
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Over a transformational two-week stretch that could mark a turning point in the news telecast ecosystem, BARC (Broadcast Audience Research Council) data for Week 15 and Week 16 reveals that India’s First Global Multicast News Hub – Live Times has overtaken NDTV and DD News in Average Time Spent (ATS) per viewer — a metric increasingly seen as the gold …
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MUMBAI, India–May 5th, 2025: Amazon MX Player – Amazon’s free video streaming service has dialled up the hip hop fever in their latest episodes. Headed by judges Remo D’Souza and Malaika Arora, the celebration was further livened with the arrival of special guests who each have some major credits to their name in the Hip Hop domain: Bhavesh aka B. …
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Industry stakeholders reflect on the steady rise of esports as a mainstream sport, as it takes center stage as a demonstration event at KIYG 2025 from May 6 to 7 For the first time in the history of the Khelo India Youth Games (KIYG), esports will be stepping into the spotlight as a demonstration event. Scheduled to be held in …
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· Plans to tap into 1800+ existing, and 400 upcoming Global Capability Centers (GCCs) opportunity, B2B Enterprises, MSMEs in North America and LATAM region, and other key markets · Team to be scaled from current 75+ to 500+ across Strategic Marketing, Brand Experience, Employer Branding, Online Reputation Management and Content Marketing in next 5 years New Delhi, May 05, 2025: …
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Strategic land acquisition near RED Star facility marks REHAU’s next phase of manufacturing expansion in India, reinforcing its commitment to the Indian market. Andhra Pradesh, 02nd May 2025: REHAU, a global leader in polymer-based solutions, has taken a significant step towards expanding its manufacturing footprint in India by acquiring 1.05 acres of industrial land in Sri City, Andhra Pradesh. The …
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New Delhi, May 05, 2025: Fateh Education hosted the second edition of its flagship inter-school quiz, Quest to Conquer 2025, on Wednesday at Kamani Auditorium, Delhi, drawing participation from over 1100 students, 275 teams, and 100+ schools across the region. Following the success of the inaugural edition in 2024, which welcomed 78 schools and 218 teams, this year’s event has …
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National, 5th May 2025: Zillion, one of India’s largest multi-brand loyalty programs, today announced its partnership with PayU, India’s leading financial services provider to allow customers to seamlessly earn and redeem Zillion Coins across PayU’s extensive merchant network. This integration significantly expands the Zillion ecosystem, offering customers opportunities to accumulate and utilize their Zillion Coins across a more extensive portfolio of …
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5th Dimension’s cutting-edge neuroimaging technique gauges advertisement viewing across platforms in terms of consumer attention, comprehension & purchase intent Research showcases Linear TV outperforming social & UGC video platforms on mobile across consumer engagement metrics Linear TV ad impressions garner over 2.2x higher attention than social platforms Linear TV has marginally higher impact than similar long format content on Connected TV MUMBAI, 5th May 2025: In a rapidly evolving Media & Entertainment landscape where platforms continue to vie for consumer attention, TV has fortified its position as the medium for high-impact brand building and driving purchase intent amongst consumers. Multiple neuroanalytical studies commissioned by ZEE Entertainment with leading applied neuroscience companies and analyzed by 5th Dimension, revealed that consumers’ attentiveness on advertisements was …
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New Delhi, India, 5 May 2025 – Clean energy solutions company Gentari announces the integration of its Commercial & Industrial (C&I)-focused platform, Amplus Solar, into the Gentari brand, marking a significant milestone in its journey in India. This strategic move not only reflects a unified brand identity but also signals the consolidation of Gentari’s renewable energy (RE) business in the country. …
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