FITFLOP’s SPRING SUMMER 2024 RANGE BLENDS THE BEST OF FASHION & FUNCTIONALITY

~ With trendsetting styles that are designed to keep you on the move, FitFlop’s pioneering technology maximizes energy and enhances daily comfort, helping users feel their best throughout the day~

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India, 22 March 2024: UK-based brand FitFlop unveils its Spring Summer 2024 range, featuring an array of striking colorways and fashion forward styles that incorporate the best of footwear technologies. Right from water-resistant slides, and buckle & toe-post sandals; to flip flops and sandals incorporating embellishments, beads and metallic detailing, the latest drop spotlights the brand’s key silhouettes and bestsellers like the Trakk II Buckle for men as well as the Halo Bead & Lulu Leather for women. The colour palette is a vibrant mix of solid shades, summery-pastels, neon tones and ombre hues making for the perfect addition to your summer wardrobe.

Powered by the brand’s signature All Day Comfort Technologies- including MICROWOBBLEBOARD™ & iQUSHION™, each of these footwear styles ensures advanced arch support for unparalleled comfort, while its triple-density cushioning creates a dreamlike experience as you slip into your footwear and step out the door. Fusing biomechanical engineering with ergonomic design, FitFlop’s latest range thus offers the best of comfort, style, and functionality.

From sleek and minimalist designs to bold statements, from edgy elements to all-day comfort, these footwear styles can easily complement all your favourite summer ensembles. Pair the Lulu Leather sandals with shorts, skirts, or summer linens for a casual daytime look, the Trakk II Buckle or Halo Bead silhouettes with tailored trousers, denims, and dresses for an effortlessly chic evening look, and the iQushion slides with your beachwear on your next vacation or at a pool party. There is indeed a FitFlop style for every summer mood, occasion, and outfit!

This season, elevate your summer wardrobe with a diverse range of footwear styles from FitFlop that seamlessly combine fashion and functionality. With prices starting INR 3999 from FitFlop is available across 8 exclusive brand outlets as well as 200+ multi brand outlets of Metro Brands, online marketplaces, and at www.fitflop.in

FitFlop offers a diverse collection of footwear, loved by global icons. From statement sandals to classic white trainers, ballet flats and beach flip-flops, easy sliders, and everyday shoes, each FitFlop style features ultra-comfortable underfoot technology with three levels of targeted cushioning to make the user feel energetic and perform their best every day and everywhere. FitFlop’s product offering is enhanced with the brand’s signature All Day Comfort Technologies- MICROWOBBLEBOARD™, SUPERCOMFF™, ANATOMICUSH™, ANATOMIFLEX™, iQUSHION™, DUOCOMFF™, DYNAMICUSH™, NEODYNAMIC™, WONDERWELLY™ and CUSHX™.

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