Omaxe Chowk, Delhi’s premium shopping destination that seamlessly combines the legacy of Chandni Chowk with leading national brands, took its fashion portfolio to new heights with the grand launch of House of Surya. The momentous event was graced by the presence of iconic Bollywood actress Malaika Arora, who inaugurated the store and added a touch of glamour to the occasion. The event saw the presence of more than 2000 visitors and fashion enthusiasts eager to get a glimpse of the brand’s grand unveiling.
With a rich history spanning four generations, House of Surya is one of Chandni Chowk’s oldest and most trusted names in women’s ethnic wear, especially for wedding shopping. Known for its luxurious bridal, couture, and Prêt fashion, the new store, spanning an impressive 24,000 sq. ft. super area, is a testament to their legacy, redefining the retail experience in Delhi’s most vibrant and historical marketplace. House of Surya continues to take Indian traditional fashion to a global platform while uplifting the value of Indian karigars (craftsmen) and weavers.
Jatin Goel, Executive Director of Omaxe Group, said, “Chandni Chowk has always been a treasure trove of traditional shopping experiences that are both authentic and immersive. The addition of the House of Surya, a name deeply rooted in the traditions of Chandni Chowk, aligns with Omaxe Chowk’s vision of blending modernity with the rich cultural heritage of Old Delhi and keeping Chandni Chowk’s rich heritage and legacy alive. This store marks a significant addition to our retail portfolio, offering unparalleled shopping experiences to our customers.”
Omaxe Chowk stands as a premium hub, designed to offer an upgraded shopping experience while staying true to the heritage of Chandni Chowk. The addition of the House of Surya strengthens its position as a one-stop shop for premium ethnic wear and cultural heritage, symbolizing the perfect harmony of heritage and modernity. This collaboration redefines shopping for those who seek the finest in ethnic wear while cherishing the legacy of India’s cultural roots.