PPMS Emerges as the Largest in Retail Field Marketing, Driving Growth and Innovation for Leading Brands

National, October, 27, 2025: PPMS has solidified its position as the largest retail field marketing company in India, setting new benchmarks in retail merchandising and execution. With over three decades of experience, the company operates at an unmatched scale; covering 1500+ towns, employing 15,000+ professionals, and executing 1.7 lakh store interventions every month across the FMCG, technology, and consumer sectors.
The sheer scale of PPMS is reflected in its monthly achievement of more than 1.5 million calls, underlining a deep operational commitment and market reach. The company’s comprehensive services encompass in-store merchandising, product demonstrations, in-store promoters, retail audits, branding initiatives, and high-impact promotional campaigns. By harnessing talent, technology, and data-driven insights, PPMS ensures brands achieve higher visibility, increased engagement, and measurable sales growth at the retail level.

PPMS has transformed retailer engagement by managing all services and payments through its custom-built REDIAPE platform, ensuring seamless transactions and operational clarity for clients and partners. Further elevating visibility campaigns, the company’s proprietary Vendo platform enables efficient, quality-driven execution of in-store branding across diverse and fast-growing markets in a time-bound manner.

Commenting on this milestone, Mahimm Gupta, Founder and MD of PPMS, said : Our growth over the decades reflects a deep understanding of Indian retail — its diversity, complexity, and immense potential. From a modest beginning to becoming the largest in this category, our focus has remained unchanged: delivering reliable, measurable execution for every client, every single call, every single day.

PPMS has been instrumental in driving results for industry leaders such as Unilever, ITC, Samsung, Tata Consumer Products, Nestlé, PepsiCo, Marico, Vodafone and many others. The company has deep operational reach to cover smaller towns including Tier- 3 and 4 cities, tapping into India’s growing retail market and the rising consumption trends in these regions.

PPMS also emphasizes ethical practices, compliance, and workforce training, ensuring high-quality execution across all touchpoints. With its in-house technology enabled audits and performance tracking, PPMS provides clients with transparency and accountability, making it a trusted partner for brands seeking nationwide retail growth.