Rupee112 Sees Rising Participation from Young Women & Men Borrowers in 2025

50% of women & men customers under 35 signal growing financial confidence among working professionals

National, 9th January, 2026 || Rupee112, a digital lending platform committed to making credit accessible and reliable for India’s salaried professionals, marked 2025 as a defining year of growth, trust, and customer-centric innovation. With over 2,00,000+ customers choosing Rupee112 as their preferred financial partner, the year underscored the platform’s growing relevance in India’s evolving personal finance landscape.

Positioning itself as a true “Financial Friend,” Rupee112 focused on delivering fast, seamless, and transparent credit solutions at a time when speed and reliability mattered most to borrowers. Lightning-fast disbursements and a simplified digital journey emerged as key drivers behind the platform’s rapid adoption across urban and semi-urban markets.

Customer data from 2025 reflects a financially aware and young borrower base. Nearly 80 percent of Rupee112’s customers were men, while women borrowers showed equally strong participation in the salaried segment. Notably, 50 percent of Rupee112’s women customers were under the age of 35, highlighting the growing financial independence and credit confidence among young working women. A similar trend was observed among male customers, with half of them also below 35 years of age, indicating a broader shift toward early and informed financial decision-making among India’s youth.

Commenting on the milestone year, Mr. Anuj Gupta- Co-Founder of Rupee112, said, “2025 was not just about numbers for us; it was about trust earned one customer at a time. Crossing the 2,00,000+ customer mark reinforces our belief that when credit is simple, transparent, and timely, it can genuinely empower people. Our young customers, especially those under 35, are financially aware and aspirational, and Rupee112 is proud to support them at every stage of their journey.”

The platform’s consistent growth has been driven by a strong focus on responsible lending, technology-led processes, and a deep understanding of salaried individuals’ financial needs. As customers increasingly look for dependable short-term credit options without lengthy paperwork or delays, Rupee112 has positioned itself as a dependable solution built on speed, security, and empathy.

As Rupee112 looks ahead, the company remains focused on strengthening its offerings, enhancing customer experience, and expanding its reach while staying rooted in its core promise of being a trusted financial companion. The milestones achieved in 2025 stand as a testament to the confidence customers have placed in the brand and the long-term relationships it continues to build.

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