Volkswagen India announces the introduction of its customer community initiative ‘Volkswagen Experiences’ for customers and fans of the Brand

– Volkswagen Experiences or ‘VWe’ (pronounced ‘we’) an acronym that represents
the Brand’s new initiative meant to deliver community driven experiences for
customers and fans of the brand
– Under ‘VWe’, Volkswagen India will create exciting opportunities for customers and
fans to engage with the Brand, it’s products and a multitude of services
– With the commencement of ‘VWe’, Volkswagen India has also rolled out ‘The 1st
Chapter: An Exhilarating Expedition to Ladakh’ that will offer customers a curated
lifestyle, self-driving expedition across the Himalayas and into Ladakh
– This immersive ‘VWe’ journey through the stark yet serene landscapes of the
picturesque Himalayas will be organized in two expeditions between 9th-14th June
and 18th-23rd June 2024
– Participants can experience driving the renowned German-engineered Volkswagen
cars, including the five-star GNCAP-rated Virtus and Taigun, along with the globally
acclaimed SUV Tiguan
– Discover majestic landscapes, rich cultural traditions, adrenaline fueled adventures

local tastes and flavours by registering on https://volkswagenlabs.co.in/vwe-
volkswagen-experiences/

delivering superlative experiences of the brand fundamentals that make owning and
driving a Volkswagen a truly unique experience.”
The inaugural chapter of Volkswagen Experiences is set to commence in June with an
exhilarating five-night, six-day drive across the Himalayas that will be conducted as
two separate expeditions. This self-driving adventure will kick off from Chandigarh
on June 9, winding its way up the majestic Himalayas, through the breathtaking Spiti
Valley and into Ladakh. Following this, a second expedition will depart from Leh on
June 18, retracing the route back to Chandigarh and concluding on June 23.
Participants can register for VWe by registering on
https://volkswagenlabs.co.in/vwe-volkswagen-experiences/

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