WOW Skin Science Unveils Sunscreen Campaign for Effortless Sun Protection

Bengaluru, March 20, 2025: WOW Skin Science, India’s leading beauty, skincare, and wellness brand, has launched a campaign spotlighting the WOW Sunscreen range, enriched with Aloe Vera and Glutathione. The sunscreen range provides quick absorption, no white cast, water resistance (up to 2 hours), and seamless makeup compatibility, making it the perfect choice for everyday wear.

Through this campaign, WOW Skin Science aims to spread awareness and make sun care engaging with an exclusive ‘WOW Sunscreen Rhyme,’ designed to make sunscreen application enjoyable and memorable. To add to the excitement, the brand is launching a giveaway, encouraging users to create Reels using the custom audio for a chance to win prizes worth ₹1 lakh. By making sun protection effortless and rewarding, this campaign reinforces the importance of daily sunscreen use. Details will be shared soon on WOW Skin Science’s social media.

Here is the link to the rhyme video:

https://www.instagram.com/reel/DHXnMmCyXnM/?igsh=MXA0ejd1dzRyZHJkdw==

The importance of consistent sun protection remains a key concern in skincare, yet many consumers struggle with finding the right sunscreen that doesn’t leave a white cast or feel greasy. WOW Skin Science aims to eliminate these challenges with its broad-spectrum UVA & UVB protection formula, ensuring an effortless, comfortable experience for all skin types.

“We believe sunscreen should be a joy to wear, not a hassle,” said Manish Chowdhary, Co-Founder, WOW Skin Science. “Too often, people skip sunscreen because of greasy textures, white cast, or discomfort. With our formulation, we have addressed these concerns head-on, creating an easy-to-use, skin-loving solution that blends effortlessly. It offers high-performance UVA & UVB protection, quick absorption, and a lightweight feel, making sun care a seamless part of your daily routine. Our goal is to make sunscreen an essential, enjoyable step in skincare, ensuring that everyone can stay protected without compromise.”

WOW Sunscreen is available on leading e-commerce platforms, retail stores, and www.buywow.in. Join the movement to protect your skin while enjoying the sun—because great skincare starts with the right sunscreen!