When it comes to large businesses, digital marketing does not pose any significantchallenges to them, as they are readily able to deploy the financial muscle and top talent to get the job done. However, the scenario changes in case of small and medium enterprises (SMEs), as they may not have adequate resources to unlock the full potential of digital marketing. …

Facebook is one of the most important digital marketing tools, as it is versatile, affordable and globally relevant. Anyone looking to promote their brand, product or service can utilize Facebook to get optimal results. For most brands, Facebook is an important part of their digital marketing initiatives, as it provides access to millions of users across the globe. However, not …

Content marketing has become an intrinsic part of digital marketing, as it has helped businesses in customer acquisition, brand building & awareness, and improved interactions with existing customers and other stakeholders.  However, at the other end of the spectrum, we also see businesses that have either remained clueless about their content marketing strategy or have been unable to create the …

Founded in 2008, Zomato is a leading platform for restaurant search & discovery, online food ordering, and restaurant table reservations. The company was founded by Deepinder Goyal and Pankaj Chaddah and is headquartered in Gurgaon (officially Gurugram). Zomato has been a pioneer in food ordering and restaurant discovery in India, which has benefitted both restaurants and customers. Featuring a robust …

StanPlus is a leading provider of 24/7 emergency and medical transportation services. The company was founded in 2016 and is headquartered in Hyderabad. StanPlus has started its services in Hyderabad and has plans to expand operations across the country. It will be targeting the top cities initially and later expand operations to semi-urban and rural areas. The company is targeting …

The concepts and principles of Ayurveda are based on the deeper workings of human body, mind and soul. These are quite complex and outside the realm of what the existing scientific equipment can measure and analyze. Only an experienced Ayurveda consultant can examine the problems that you may be facing and prescribe the most appropriate Ayurvedic treatment. All aspects of …

Ayurveda is a comprehensive body of medicinal knowledgebase that was developed by our great sages. With a history dating back to five millenniums, the ancient wisdom of Ayurveda offers long-term cure for a wide variety of diseases and ailments. Another great thing about Ayurvedic treatment is that it is completely free from side effects. This is because Ayurveda utilizes natural …

Lifestyle problems such as being overweight and obesity have become the bane of our modernistic society. One of the most annoying problems that affects many of us is the loose belly fat hanging from our stomach. We may be able to reduce fat from other parts of our body, but the stubborn belly fat just refuses to melt away. No …

Money is a limited resource, which is why financial planning is of the utmost importance. The sum total of our needs and desires is always greater than the money we earn, which is why we have to choose wisely and set our priorities accordingly. Financial planning is not only about reducing your expenses and increasing your savings, but it’s also …

Public Wi-Fi hotspots are readily available and they have been quite popular among users. However, the risk of being targeted by hackers is always there when using public Wi-Fi hotspots. The risk is even more when you are using an unsecure public Wi-Fi hotspot. So, what can you do to safeguard your privacy? Well, here are a few precautions you …