Hindware expands its presence in Lucknow market with the launch of ‘Lacasa’ – Experience Centre

At present, Hindware has 70 brand stores across Uttar Pradesh, including 8 stores situated in Lucknow.

Lucknow, March 13, 2024: Hindware Limited, a leading bathware company, celebrated a significant achievement with the grand opening of its ‘Lacasa’ Experience Centre in Lucknow, Uttar Pradesh. Spanning across a spacious 2,600 sq. ft., the centre strategically located within Alpha Tower at Kamta Chauraha, Faizabad Road, showcases an extensive array of sanitaryware, faucets, wellness products, and shower enclosures. The showroom offers an immersive experience of all its brands, including Queo – the luxury line, Hindware Italian Collection – the premium range, and Hindware – the iconic brand.

Lacasa acts as a prime inspiration hub for architects, interior designers, and end-customers exploring exclusive bathroom designs. The team of bathroom and design experts skillfully navigate customers through their dream bathroom design journey, offering personalized guidance to ensure informed decisions aligned with their distinct needs and preferences.

The store inauguration was led by Mr. Sudhanshu Pokhriyal, CEO – Bath & Tiles Business, alongside Mr. Vriddhesh Jain, Vice President – Institutional Sales at Hindware Limited.

Commenting on the launch, Mr. Sudhanshu Pokhriyal, CEO – Bath & Tiles Business, remarked, “Uttar Pradesh signifies a growing market for Hindware, as evidenced by our robust sales growth in FY23. The introduction of Hindware Lacasa experience centre in Lucknow underscores the strategic significance we attribute to the Uttar Pradesh market, solidifying our commitment to our customers in the region. Our substantial investment in Uttar Pradesh is reinforced by our collaboration with highly experienced partners, bringing unparalleled expertise in the bathware segment to the state.”

With a widespread network exceeding 35,000 active retail touchpoints spanning the nation, Hindware has solidified its presence in the sanitaryware and faucets retail segment. Hindware’s robust retail and distribution network encompasses over 500 dealers across 700 districts, complemented by 575 brand stores strategically located throughout India.

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