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Strengthening healthcare inclusion alongside financial and digital access at the last mile
Mumbai, 23rd April 2025: PayNearby, India’s leading branchless banking and digital network, has partnered with M-Swasth, a digital healthcare company, to deliver affordable and quality healthcare to underserved communities through a network of over 3,800 specialised e-clinics. As part of PayNearby’s Digital Naari initiative, this collaboration will enable families to access 24×7 digital OPD consultations, unlimited video tele-checkups, and direct access to 22 specialist doctors, ensuring continuous and comprehensive medical support.
The initiative also includes free prescribed medicines at M-Swasth e-clinics and offers healthcare coverage for up to six family members for one year. By making essential medical services more accessible and cost-effective, this partnership strengthens last-mile healthcare delivery, ensuring timely care.
With the introduction of these healthcare services, PayNearby’s Digital Naari initiative will further empower women entrepreneurs across Bharat, enhancing their income opportunities and expanding access to essential services for underserved communities. It also strengthens healthcare inclusion alongside financial and digital access at the last mile, creating a more holistic impact. Currently, over 75,000 women are actively transacting across 10,000+ PIN codes, playing a pivotal role in transforming financial and digital access for women across the country.
Over 60% of Digital Naaris are first-time entrepreneurs, earning ₹3,000–5,000 per month while often balancing responsibilities like farming or running small family businesses. Through strategic partnerships, Digital Naari is equipping women with tools to deliver banking, digital, and now healthcare services—enabling them to drive meaningful financial and social transformation in underserved communities.
Commenting on the launch, Anand Kumar Bajaj, Founder, MD & CEO, PayNearby, said, “At PayNearby, our mission has always been to make essential services available to everyone, everywhere. With the integration of M-Swasth into our Digital Naari platform, we are now bringing quality and affordable healthcare to the doorstep of Bharat. This partnership allows us to extend medical support through a network of 3,800 specialised e-clinics, ensuring families receive timely care. It’s a powerful step forward in creating a healthier, more empowered society, driven by women entrepreneurs at the last mile.”
Adding to this, Jayatri Dasgupta, CMO, PayNearby and Program Director, Digital Naari said, “At Digital Naari, we believe that when women are empowered with the right tools, they uplift not just their households, but entire communities. Our partnership with M-Swasth brings affordable, quality healthcare within reach for families across Bharat, further strengthening the role of Digital Naaris as trusted community influencers. By offering essential healthcare services alongside financial and digital access, this integration enables them to expand their service portfolio, drive well-being and resilience at the grassroots, and enhance their income opportunities. With each doorstep reached and life touched, they are shaping a stronger, healthier Bharat. As the initiative grows, we remain committed to empowering their journey through ongoing training, partnerships, and opportunities to lead with confidence and pride.”
Commenting on the development, Neeraj Maheshwari, CEO & Co-Founder, M-Swasth added, “We are excited to collaborate with PayNearby, this will enable M-Swasth in further extending our reach across Bharat for timely and reliable, quality healthcare to underserved families. By integrating our telemedicine and e-clinic services with the trusted Digital Naari network, we are making healthcare more accessible, especially in areas where access is often limited. Our model ensures that patients receive guided consultations.
Our model ensures that our patients receive guided consultations from minimum MBBS qualified doctors and assisted by pharmacists and qualified nurses ANM/GNM/BSc, on the ground – along with free prescribed medicines and follow-up support. Together, we are enabling a sustainable delivery model that brings primary healthcare to the doorstep and supports improved health outcomes at the grassroots.”
