Philips India launches the OneBlade Cup: Nationwide hunt for the best BGMI Team

The OneBlade Cup is open to all aspiring gamers across the nation
Winners will represent Team OneBlade in Nodwin Gaming’s BGMI Master Series

New Delhi, June 27, 2024: Philips (NYSE: PHG, AEX: PHIA), a global leader in health technology and innovation, proudly announces the launch of the OneBlade Cup – a thrilling tournament dedicated to discovering the next top BGMI team in India. This competition offers gamers and enthusiasts the chance to showcase their skills and compete for glory.

With this initiative, Philips continues to empower budding gamers to #MoveFearlessly both in their grooming routines and their gaming endeavors. The OneBlade Cup is more than just a tournament; it’s a celebration of talent, ambition, and innovation, encouraging Gen Z to push their limits and chase their dreams without hesitation.

Recognizing the potential in students across the nation who turn to gaming and esports, Philips aims to bridge the gap by offering a platform for those who aspire to excel in the professional gaming world. This tournament is open to all, giving everyone the opportunity to compete against the best and prove their mettle.

Commenting on the launch, Deepali Agarwal, Business Head – Personal Health at Philips Indian Subcontinent, said, “At Philips, innovation is our driving force. We are not just about products; we are about experiences that resonate deeply with our audience. With the OneBlade Cup, we are diving headfirst into the world of dynamic youth, those who live life fearlessly and demand solutions that match their pace. Our commitment to empowering them is unwavering. The OneBlade Cup is more than just a tournament; it is an opportunity for participants to showcase their talent, take on new challenges, and achieve greatness.”

Commenting on the Philips’ entry into one of India’s biggest esports IPs, BGMI Masters Series (BGMS), Akshat Rathee, Co-Founder and Managing Director, NODWIN Gaming, said “Philips is one of the largest legacy brands globally, and for them to integrate further into the esports space with their own tournament, recruitment of young talent and giving them a chance to compete on a large platform like BGMS 2024 is a testament to their commitment. This development is monumental and will have a notable impact on the overall Indian esports ecosystem. We at NODWIN are thrilled to partner with Philips in facilitating the tournament and look forward to hosting Team OneBlade at BGMS 2024!”

Philips has a longstanding commitment to innovation, continuously offering cutting-edge solutions to its consumers. By partnering with prominent gaming brands for OneBlade, Philips is dedicated to inspiring today’s youth to #MoveFearlessly, embracing their unique identities and passions through gaming and grooming.

The OneBlade Cup will feature teams of four players engaging in qualifiers to make it to the top 16. The competition is fierce, and only the best team will earn the Philips sponsorship and qualify for BGMS.

Register yourself and your team now for the OneBlade Cup 2024 by clicking on the microsite: https://philips.nodwingaming.com/

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