Recode Studios Embarks on Southern Expansion with Grand Opening in Chennai


Chennai, 19th April, 2024 – Recode Studios, a leading name in the cosmetic industry proudly announces the grand opening of its latest store in Chennai, marking its first entry into the vibrant Southern states of India. In an exciting collaboration with Plush Boutique & Beauty Lounge, Recode Studios aims to bring its innovative beauty solutions and unparalleled services closer to the discerning customers of Chennai.

Plush Boutique & Beauty Lounge is renowned for its exceptional bridal services, offering a delightful blend of boutique offerings and professional makeup services. With a focus on making every bride feel radiant and majestic on her special day, Plush Boutique & Beauty Lounge perfectly complements Recode Studios’ mission to empower individuals to look and feel their best.

In addition to the expansion in Chennai, Recode Studios has plans to further strengthen its presence in the South with upcoming stores in Bangalore and Hyderabad. With an investment of 20 lakhs in each store, Recode Studios adopts a ‘FOFO model’ approach, ensuring efficient utilization of resources while maintaining the highest standards of excellence. The store spans an area of 200 square feet, meticulously curated to showcase the brand’s diverse product range and foster a welcoming ambiance for shoppers. The brand also plans to open their store in other cities like Rudrapur, Lucknow, Pune, Mumbai, Allahabad, Jaipur & Jammu.

Dheeraj Bansal, Co-Founder of Recode Studios, highlighted his excitement for the expansion, saying, “We are excited to begin this new journey into the Southern states of India with the launch of our store in Chennai. Our collaboration with Plush Boutique & Beauty Lounge marks a key milestone for Recode Studios as we seek to expand our creative beauty solutions into new markets. We are confident that our collaborations will set new benchmarks for excellence in the beauty industry.”

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