Globally, banking is evolving like never before. There’s a growing preference for an entirely online experience, rather than visiting braches, collecting various documents and waiting in queues. One of the companies making it possible is Bengaluru-based Zeta.
Among the USPs of Zeta is that it offers a single platform. It covers all the various banking operations such as core banking, debit and credit processing, deposits, mobile experiences, loan processing and management, fraud detection and customer lifecycle management. Zeta caters to the needs of both traditional banks and modern fintech companies. Apart from India, Zeta has expanded operations to US, UK, Middle East, and Asia.
Zeta was launched to help banks transition to the new age of banking. It was noticed that most banks were using technology that was decades old. This created numerous problems such as slow pace of innovation, delay in launching new products and features, high cost of maintenance, poor user experience and reduced opportunities for revenue growth.
Zeta emerged as the right solution, as its platform was API ready, cloud-native and infinitely scalable. By utilizing Zeta, banks could introduce new products and features at short notice. Everything could be integrated quickly for both web and mobile experiences. Zeta allowed banks to reduce fraud, increase self-service, reduce the number of vendors, leverage the power of cloud, boost cross-selling capabilities and increase customer retention.
Zeta is currently working with a number of leading financial players such as Kotak Mahindra Bank, HDFC Bank, Sodexo, Yes Bank, RBL Bank, Axis Bank, and IndusInd Bank.
Zeta has received investments worth USD 310 million via two rounds of funding. The last funding was from Softbank Vision Fund II, worth USD 250 million. With the latest funding, Zeta has acquired the coveted tag of ‘Unicorn’. It is currently valued at USD 1.45 billion. Zeta will use a significant percentage of the funds to develop its credit card processing stack.
Zeta has not made any acquisitions in recent times.
Zeta competes with other banking solutions providers such as FSS, Galileo Financial Technologies, Marqeta, and Fiserv.
About the Founders
Zeta was founded by Bhavin Turakhia and Ramki Gaddipati. A serial entrepreneur, Bhavin has always been passionate about solving problems with the use of technology innovations. Till date, he has launched five successful businesses. Along with Zeta, he also leads two other companies, Radix and Flock.
Co-founder Ramki Gaddipati currently serves as the CTO at Zeta. Prior to that, he had co-founded a company named Bridle Information and Technology Solutions. It was focused on developing mobile apps for healthcare and education domains. Ramki has also worked with Morgan Stanley and Directi.