Business-News

Launching a startup is exciting, but earning online visibility is difficult. New businesses often compete with established brands that have stronger websites and greater search authority. Paid advertising can bring immediate traffic, yet costs rise when it becomes the main acquisition channel. This is why many founders work with an SEO company in Delhi. The right agency can improve search …

National, 07th August 2026: A cancer diagnosis affects more than a person’s health. It interrupts work, reduces household income and places additional financial pressure on families. Traditional health insurance covers hospital bills, but many families face ongoing expenses such as home loan instalments, rent, school fees and utilities during treatment. Conventional cancer insurance, typically a one-time lump-sum payout, does not fully address …

What if one of the most talked about leadership skills of the future is one of the oldest principles of great leadership? Although empathy is mostly considered a modern leadership competence, it has quietly been shaping great leaders for centuries. Our ancient scriptures never use the language of corporate leadership, yet it offers one of its most enduring lessons: before …

Product announcements have moved. A launch that once arrived as a press note and a photograph now arrives as a thirty second vertical video, and the first thing anybody notices about it is the number underneath. That number does more work than most communications teams expect. Journalists checking whether a launch has traction look at it, retailers deciding how much …

Enhancing insurance awareness and ensuring wider availability of affordable insurance cover can go a long way in making our workforce more robust and livelihoods secure. The gig economy in India has moved from being a marginal part of the labor force to being an integral part for companies engaged in logistics, mobility, home services, professional gigs, and e-commerce. However, the …

For many Indian investors, the first question is simple: should I buy shares directly or invest through mutual funds? Both routes take you into the equity market, but the experience is not the same. One puts the steering wheel in your hands. The other lets a professional manager drive, while you choose the direction. The better choice depends on time, …

With states and industry stakeholders working towards an ambitious $100 billion textile exports target by 2030, manufacturers can no longer compete on cost and scale alone. As global buyers increasingly prioritise speed, sustainability and traceability, the industry is rapidly adopting advanced manufacturing technologies and data-driven operations. Building a workforce equipped with specialised technical skills will be essential to help textile manufacturers …

Not every business operates from one neat office with one front desk, one receptionist and one phone that rings in exactly the right place. Some teams are hybrid, some are fully remote, some are spread across different cities, and some are run by people who spend half the day on the road, moving between clients, suppliers, job sites or meetings. …

Modern performance marketing faces a double-edged challenge: creative assets fatigue in days, and media budgets spill into underperforming placements before human teams can react. Managing creatives, media buying, and analytics across isolated dashboards slows execution and inflates Customer Acquisition Costs (CAC). To restore efficiency, marketing leaders are deploying specialized AI platforms built to eliminate manual handoffs, automate budget pacing, and …

India’s power sector plays a central role in supporting infrastructure development, industrial growth, urban expansion, and the transition towards cleaner sources of energy. As investments continue across transmission networks, generation capacity, and renewable projects, energy companies often attract close attention from investors looking to understand broader economic trends. One such example is Adani Energy Solutions Limited (Adani Transmission), which operates …